How to Create a B2B Referral Marketing Program? While standard digital marketing practices involving email marketing and social media may give you access to the masses, it’s a hundred-to-one shot to find credible business partners who’re willing to stick long-term. Abdul Wahab 10 Nov 2023 · 11 min read
The Best Referral Marketing Resources Despite the fluctuating consumer preferences and digital platforms, one age-old truth remains unshaken: People trust and depend on friendly recommendations more than any other advertising - and that’s referral marketing. Abdul Wahab 7 Nov 2023 · 11 min read
5 Best Referral Marketing Techniques in 2023 From website landing pages to social media feeds, every consumer-oriented outlet is now exposed to sponsored brand ads but the response hasn’t been so encouraging. Some 30% of consumers have lost trust in brand ads they see on social media. Abdul Wahab 3 Nov 2023 · 9 min read
What is Word-of-Mouth Referral Marketing? The marketing strategies that were once used to engage a widespread audience and capture maximum leads have become futile. Today, consumers trust friendly testimonies and recommendations more than gaudy brand ads or campaign posters. Abdul Wahab 31 Oct 2023 · 9 min read
What is International Referral Marketing? International marketing for any business means a creative strategy and understanding of the world markets and consumer choices that vary with it. Perhaps, the easiest and economical way to grow globally is a referral program. Abdul Wahab 27 Oct 2023 · 11 min read
What is Viral Referral Marketing? Being a strategy that only taps into the selected networks, some might wonder if the channel is enough to attain viral growth. Well, referral marketing is your best shot at going viral. Abdul Wahab 24 Oct 2023 · 9 min read
How to Build an Optimal Referral Funnel? Building a reliable referral funnel can help businesses gain valuable insights into their referral campaign and leverage real-time data to assess ROI and further optimize the loyalty program. Abdul Wahab 20 Oct 2023 · 6 min read
What are the Best Referral Marketing Program Incentives? Referral marketing programs leverage the trust of current customers to drive positive word of mouth, and attract new customers - a lot of which hangs in the balance based on the type of reward you offer. Abdul Wahab 17 Oct 2023 · 18 min read
How to Prevent and Deal with Referral Marketing Fraud? Harnessing the social connections of existing customers to build up hype and raise brand awareness in new audiences - most businesses are adopting referral marketing programs to kick off their campaigns without spending exorbitant budgets. Abdul Wahab 13 Oct 2023 · 8 min read